Dr. Wonsun Shin
Associate Professor in Media and Communications; Deputy Head of School (People and Culture), School of Culture and Communication
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The University of Melbourne, Australia
Wonsun Shin examines how young people live with digital media and what roles parents play in children’s use of digital media and their response to digital advertising. Her work has been published in top-tier journals including New Media and Society, International Journal of Advertising, Computers in Human Behavior, Journal of Children and Media, and Internet Research. Her research story and scholarly achievements in the field of youth, parental mediation, and digital media are featured here.
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Wonsun’s research approach is interdisciplinary, integrating theories in communication, marketing, child development, and sociology. She values collaborations and has developed complementary scholarly networks and co-authored with leading scholars from Australia, Singapore, Malaysia, South Korea, and the USA to create research synergies. She actively engages with the international research community in a range of roles including as a member of editorial review boards, mentor for emerging scholars, invited speaker at numerous international research expert meetings, and as a sought-after reviewer for leading international journals.